This retail masterplan in Suzhou is arranged around central courtyard, which is framed by multi-storey retail areas. As part of the brief PMDL also planned car parking, food court and a kids floor.
The activated courtyard serves as a connection point between the retail buildings, providing the customer an opportunity to navigate through the complex with ease. PMDL also provided design direction on graphics and visual identity, including the way-finding system.
LOCATION Chuzhou, China